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Effective Business Communication Seminar

The Effective Business Communication workshop will focus on using e-mail strategically to achieve team goals. The class will use editing drills, writing exercises and hand-outs featuring real-world, practical tips. The program will cover the following broad topics:

• Developing your communication strategy
• Putting it in writing: serious business
• Focusing on your audience’s interests and communication needs
• Executing your intent: what are your goals?
• Using punctuation, space, and design to enhance readability
• Focusing on your key messages
• Understanding bandwidth issues
• Understanding professional e-mail etiquette
• Writing subject lines that save time, money, and good will
• Editing for brevity and readability, and
• Choosing plain language for clarity, image, and power

WHO SHOULD ATTEND: Bank employees at all levels

YOUR SEMINAR LEADER: Susan Mach, Ph. D., is a communication trainer, coach and strategist who works with a broad array of clients, including bank executives and staff. She is a partner in Mach Creative Services, a woman-owned, full-service communication firm. The firm helps executives as well as staff communicate clearly, crisply and compellingly to the media, shareholders, analysts, customers, employees and public officials. It also produces reports, videos, annual reports, Web content, press conferences and speeches.

Schedule and Registration Information

Choose the delivery type that best suits your needs.  Tuition includes textbook (if applicable).
Webinar times are EST.  All other class times are local time.

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